Do I Really Need a Website If I Have Facebook or Instagram?
If you're running a small business, especially a service-based one, it might feel like social media is all you need. After all, your customers are on Facebook or Instagram, right?
But here’s the thing: while social media is important, it’s not enough on its own if you want to grow a sustainable, professional business. And if you're relying on it as your only online presence, you're missing out on customers, credibility, and control.
Let’s break down why a website is one of the smartest investments you can make for your business — and how it works hand-in-hand with your socials.
Social Media is a Tool. Your Website is Your Digital Home.
Social platforms like Facebook and Instagram are like digital markets — crowded, noisy, and full of distractions. Your content is at the mercy of algorithms, and you're fighting for attention among hundreds of other posts.
Your website, on the other hand, is your space, built to showcase your business clearly and professionally — no distractions, no noise, just your brand and what you offer.
Here’s Why Having a Website Is So Powerful:
1. You Look More Professional and Trustworthy
The truth is, people trust businesses with websites. If a potential customer searches your business name and finds nothing but a social media page, they might hesitate. But if they land on a clean, informative website? Instant credibility.
Your website acts as a first impression — and first impressions matter.
Did you know: 75% of consumers admit they judge a business’s credibility based on its website?
2. You’ll Show Up in Google Searches
People don’t just scroll Facebook when they need a plumber, hairdresser, builder, or cleaner — they Google it.
If you don’t have a website (or at least a Google Business Profile connected to one), you’re not showing up where people are searching. Your competitors with websites are.
A well-structured website with local SEO helps you show up when people are actively looking for what you offer — not just when they stumble across your post.
3. It Works for You 24/7 (Even When You're Off the Tools)
Your website doesn’t take breaks, knock off early, or go on holidays. It keeps working in the background:
Answering questions
Explaining your services
Collecting enquiries
Directing people to your socials or contact details
Imagine someone Googles your service at 10 PM. Your website is there, ready to help — even when you’re asleep.
4. You Can Share More Than Social Media Allows
Social media is great for quick updates, but it’s limited. You can’t build full pages for each service, share testimonials, or explain your process in detail.
Your website can include:
Service breakdowns
About you and your story
Before & after galleries
Reviews and case studies
FAQs
Contact forms
It gives customers everything they need to understand what you do and why you’re the right choice.
5. It Makes Enquiries Easier and Saves You Time
No more back-and-forths in Messenger asking “what do you charge?” or “where are you located?”
With a website, people can:
Read about your services
See your location
Fill out a contact form
Learn how you work
It filters out time-wasters and helps warm leads reach out already informed and ready to book.
Social Media + Website = The Winning Combo
Think of it like this:
Social media attracts attention
Your website converts that attention into action
They work best when used together. One without the other limits your reach or your impact.
But Isn’t a Website Expensive or Hard to Set Up?
Not at all — especially if you start with a one-page website that covers your basics:
✅ Who you are
✅ What you do
✅ Where you work
✅ How to contact you
I offer affordable website design for small businesses, including a limited-time one-page website package for $1,000, designed and launched within a week — easy, professional, and no stress for you.
All I need are your photos, logo, and a quick form — and I’ll take care of the rest.
Final Thought: Own Your Online Space
Social media is rented land. Your website is your property.
If you want to stand out, build trust, and grow your business long-term — you need both. But the foundation is your website.
Let’s make sure your business shows up where it counts.
Need help? Get in touch and let’s talk about what kind of website would suit your business and budget.